Some may wonder how a storyteller wanders off into the full-time business of social media marketing. And, I'll admit, I have occasionally wondered that myself, though not with any regrets. Social Media offers an intriguing array of opportunities to tell stories, and I am looking forward to doing so for my clients.
Over the last year I have been aggressively networking for my storytelling business, White Fox Productions, Ltd, and during many lunches social media was discussed. Often times one of the luncheon members would give a little talk on the topic, and it never failed that many of the listeners said that they didn't have the time to do their business's Facebook page consistently.
And that wasn't even getting into all of the other platforms, such as Twitter, or Pinterest.
The idea lurked in the back of my mind, where I was beginning to pull together the realization I had the needed skills.
Over the last few years I had been studying how best to market my storytelling, and so was learning about how best to use Facebook, and other platforms, to my benefit. And I also have a background in writing, which has been used for the blogs, but still under-utilized.
Many years back I had dreams (delusions?) of being a novelist, and did a creative writing portfolio for my Masters in English. Somehow, though, the novel sidetracked me into storytelling. I had been trying to write a believable folk musician, but I did not play a musical instrument or sing. And at one point I had the opportunity at a writer's conference to ask writer/musician, Emma Bull, how to write a believable musician. She told me, "Perform something. Get in front of an audience."
A year later storyteller, Dan Keding, offered a workshop in storytelling.
That was perfect! I loved listening to folk stories, and figured that I could at least practice my new found skills on family - and hapless friends.
And after twenty-six years I am still storytelling (the novel is in the file cabinet), and now it is time to combine the storytelling and the writing into a new business venture.
So, last week, White Fox Social Media was born.
Cathy Mosley brings her 26 years of storytelling and writing experience to the realm of Social Media. To help small businesses.